We are excited to present an interview with Jessie Klingberg, Operations Manager at SkyltDirect AB, a leading Swedish company specializing in industrial signage manufacturing. Utilizing the GCC LaserPro Spirit LS laser engraving machines, SkyltDirect AB has transformed its production process, catering to a wide range of industrial clients across Sweden with high-quality, efficient solutions.
Company Name: SkyltDirect AB
Major Business Items: Manufacturing and supplying engraved plastic signs, cable markers, and related accessories.
Location: Stockholms Lan, Sweden
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GCC Products: GCC LaserPro Spirit LS 30W CO2 laser engraver
A Legacy of Innovation and Leadership
SkyltDirect has been Sweden's market leader in industrial signage since 1998. The company was founded when Stefan Gustafsson, an electrician, grew frustrated with the long delivery times for signs needed in his work. Recognizing a widespread need, he started SkyltDirect to provide a solution for others facing the same challenges. In just a few years, the traditional sign-ordering process was revolutionized with a web-based tool, making it easier for customers to manage orders and simplifying the manufacturing process.
Jessie, who joined the company in 2013, reflects, “I wasn’t there when the first GCC LaserPro Spirit LS laser machine was purchased, but I’ve been involved in producing countless signs, performing services, and strengthening the relationship between SkyltDirect and GCC.” SkyltDirect continues to innovate, driven by fantastic people with both experience and a commitment to improvement, enabling the company to grow and meet the evolving needs of our customers.
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Choosing GCC LaserPro for Quality and Efficiency
When SkyltDirect was founded, the market was smaller with fewer participants. Since then, price and performance have become key factors. Stefan’s ideas helped shape SkyltDirect’s relationship with GCC, ensuring the company’s needs were met and its innovative approach embraced.
SkyltDirect’s way of doing things is to handle as much as possible on their own - everything under one roof. “Developing an interface that aligned with our vision was a project we completed with GCC, and there were no major issues — a clear sign of a reliable supplier. In recent years, GCC has become even more supportive and has kept pace with our development,” Jessie explains.
Today, the Spirit LS laser engravers are the backbone of SkyltDirect’s production line, enabling high-speed, high-quality laser engraving and cutting. "Take care of the machines, they all have different personalities and should be treated as such." Jessie advises. Regular maintenance and understanding your machine are key to long-lasting performance."
Benefits and Business Impact
The adoption of the GCC Spirit LS has had a profound impact on SkyltDirect’s business, enhancing both productivity and profitability. “Thanks to the Spirit LS, we can now mass-produce with speed and affordability,” says Jessie. “Our entire production floor is equipped with GCC laser engraving machines, allowing us to meet customer demands efficiently.” The reliability, affordability, and quality of GCC products have become essential to SkyltDirect’s business, contributing significantly to its reputation and operational stability.
Future Plans and Prospects
SkyltDirect remains committed to its collaboration with GCC, with plans to further develop and enhance its production capabilities. Jessie notes, “After two decades and multiple machines, we look forward to continued support from GCC. While we don’t have immediate plans to expand into new sectors, we’re open to future possibilities as our relationship with GCC evolves.” SkyltDirect’s dedication to quality and innovation is set to drive its growth in the years to come.
Introduced laser engraving machine:
Spirit LS 12-100W CO2 Laser Engraver
Humanized design and high-precision DC motor, its laser engraving qualities are beyond limitations.
Specification
| Working Area | 740 x 460 mm (29 x 18 in.) |
| Z-axis | 165 mm (6.5 in.) |
| Wattage | 12W~100W |
| Max. Working Speed | 60 IPS |
We are happy to answer your questions about any laser products and processing. If you want to learn and do more with GCC LaserPro lasers, we invite you to see our laser engraving and cutting applications videos where you will find out how they physically work and are done.
Further reading:
➤Discover the Power of Laser Engraving
➤Materials Compatible for Laser Engraving, Cutting & Marking
➤Tips and Tricks: Acrylic Cutting with Your Laser Engraver and Laser Cutter
